Each time you search using engines like Google etc, you will get a list of sites specific to your computer. If you are logged into google , then A very similar list will appear on all your computers
The algorithm remembers all sites you have visited ..... Which is how they target ads to you specifically. So the small holding stuff appearing is because you have recently searched for sites about small holdings most likely.
If you clean up your cache and history, only then do you get clean search.
Tags in the header of the site help you find sites like this, and the more tags used , the easier, plus of course the more people who have specifically requested this site, the higher up the listing it will appear next time.
Duckduckgo is one of the purest of the new search engines, but you can achieve similar results using private browsing on most of the browser apps.