These are US prices.
s beekeepers we are selling a commodity that the price is is determined by supply and demand. Like all the other produce in the stores, gas at the pump, the price of sugar that you need to feed your bees. Setting your price to what the customer will have to pay for it at any other location is not ripping off your customer. if the national price is low because of good crops but because conditions in your ares produced low crops for you you end up selling at a reduced price even to the point of not covering expenses. in a year where the conditions are reversed do you can make a little extra to carry you over the lean years.
The other good news is, if you don't want to market your honey the wholesale price of honey is near $5.00 a pound.